[Mageia-marketing] Plan - stuff to do pre Beta 1 release

Wolfgang Bornath molch.b at googlemail.com
Tue Apr 5 10:10:18 CEST 2011


2011/4/5 Patricia Fraser <trish at thefrasers.org>:
>
>> 2011/4/4 Patricia Fraser <trish at thefrasers.org>:
>> > Hi all,
>> >
>> > Two things to be written - the release announcement, and the
>> > wrapper words for the testing day procedure (to make a testing day
>> > announcement).
>> >
>> > Help welcome!
>> >
>> > Testing day is Friday/Saturday (08/09-04-11), and we want to
>> > announce it on release day (tomorrow) and propagate the
>> > announcement widely.
>> >
>> > Comms plan: release announcement/testing day announcement
>> >
>> > What: release (alpha, beta or otherwise)
>> >
>> > Who to: Mageia community
>> >        Open source communities
>> >        wider community
>> >
>> > How:    Mageia blog
>> >        Distrowatch
>> >        slashdot
>> >        other tech news sites
>> >        Mageia lists - ask list members to forward it to their
>> > communities (any we've missed) and i18n team, propagate in their
>> > languages please
>>
>> I'd structure this a little bit different, although we mean the
>> same:
>>
>> The "Who" is quite clear: the main announcer (ennael?)
>> Text proposed by marcomm.
>
> The who I meant is "to whom are we speaking with this announcement?"
>
> From the roadmap, this release is for: packagers, developers, testers
> (as per Alphas 1 and 2) and (new) test users.
>
> So, are we unleashing Beta 1 on the general public? How public do we
> want this announcement to be?

Beginning with the Beta I'd go for general and public in full swing.
Like all other distros do.

> Next: the text of the actual announcement vs. the marketing/comms
> text; where do we get hold of the actual announcement to write up a
> release notice that a) refers to the announcement and b) can be
> released?

Why do you see 2 documents? The actual announcement is what will be
published everywhere. What do you mean with "release notice"? I
understood that this time you will compile it and send it to ennael to
be published.

>>
>> Where:
>>
>>  - internally
>>  - - Blog
>>  - - Forum
>>  - - Mageia lists
>>
>>  - externally
>>  - - Distrowatch
>>  - - slashdot
>>  - - other sites
>>
>>  - through i18n:
>>  - - translations of the blog and the download page (as has been
>> done for previous announcements)
>>  - - spreading the announcement to local communities (lists,
>> forums), local news sites and online magazines
>>
>> > Content:  what's being released
>> >          what's new
>>  - with link to the release notes
>>
>> >          where to go to get it
>>  - link to the download page
>>
>> >          welcome to new users
>> >          encourage new makers / contributors
>> >          about Mageia
>>
>> To achieve worldwide attention (we should reach this until final) it
>> should all be spread within a very tight time span, on the same day.
>> People must be plastered with the Mageia announcement, wherever they
>> look at that day.
>
> Yep. And today is release day, so I need to get cracking...
>
>>
>> For the future we should implement a procedure where such
>> announcements will be sent to the translators 1 day in advance.
>
> *If* I can get the info above, I'll have something for people to look
> at/critique/translate by early afternoon. If not, not.

No, not this time. The official announcement will be made in the blog
and all i18n groups will use this.

>> > Extra for testing day:
>> >        damsweb's testing procedure
>> >        inside marcomm wrapper
>> >
>> > Time to write: marcomm bit, ready by 05-04-11
>> >                testing wrapper, soon as I see damsweb's doc
>>
>> The same procedure in spreading as for the beta announcement,
>> following as a sequel - people have to regard both announcements as
>> related, the testing day as a follow-up to the release.
>
> Sure...
>
> Cheers!
>
> --
> Trish Fraser, JD9R RQ2D
> 52.4161N,16.9303E
> di apr  5 07:03:32 CEST 2011
> GNU/Linux 1997-2010 #283226 counter.li.org
> andromeda up 13 hour(s), 6 min.
> kernel 2.6.33.7-desktop-2mnb
> --
>
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